Creative Bag Imprinting Ideas

Bags are a common promotional item businesses are buying these days. Be it die cut plastic bags, recyclable grocery bags, coolers or totes, you see them everywhere you go. And because they are an item that gets used and reused, it’s a great advertising vehicle for your logo.

But, problem is, since you do see them everywhere, we tend to not pay attention to them as much since most bags utilize the most basic decorating – a one color imprint centered on the front panel.

To really help your message and your brand stand out, how about trying some more creative and unique decorating methods? With just a little creative twist, what was once a plain looking bag will now stand out and help show off your brand.

So here’s just a few ideas on how you can make your next bag project unique:


Full Color Imprinting:

Going from a simple one color imprint to a full color logo or even photo, can make a big impact. Look at these two examples – which one demands more attention? Upgrading to a full color doesn’t always add a lot to the price of the item either. In most cases, it’s just a bit over $1 with no additional set up charges.

In addition, by utilizing a full color imprint, you’ve just opened the possibilities for imprint content. How about a map of the event? Or, a schedule of events? Photos of your product?

The possibilities are endless and you’ve created a marketing piece that really promotes  your brand or product, instead of just displaying your logo.


Custom Design

If you’ve got a large quantity (minimums vary, but usually over 3000 pieces), the opportunity for a completely unique and custom design is wide open. All aspects of the bag can be designed from scratch and present a great way to really stand out. From selecting materials to imprint colors and locations, the options are endless. It’s a great way to create a bag that will be memorable and will be used time and time again, presenting your message each time it’s used.

Buckle Tote                              Accessory Tote

Unique Imprint Locations

Another option for a unique look is to place your imprint in non-standard locations. Depending on the bag supplier, your options may include handle imprints, imprinting inside the bag and on the gussets. Combining multiple imprints and locations on the same bag can truly provide a custom look.
These are just a few ideas for getting creative with bags. If you’ve got an occasion coming up where a bag is part of your marketing plans, give us a call and we’ll present you with some creative, custom ideas that will make your bag get noticed.
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